Setting Expectations
First let’s look at some baseline expectations and terms that will help you take full advantage of the platform.
- Our platform makes customer feedback and online reviews easier, but it will NOT create 5-star reviews for a business giving 2-star service.
- Our platform is the engine, but your customer is the “gas” to make it run. You must consistently add emails or mobile numbers to get results.
- It’s a numbers game. Just like email marketing, only certain percentages of your customers will open your emails or click a link. Here is an average process to outline what you should work towards with our platform.
Important Terms1st-party review: Customer comments, feedback, testimonials or any text given directly to you, the business.
3rd-party review: Customer comments written at online review sites like Google, Facebook, Yelp, Better Business Bureau, etc.
Net Promoter Score (NPS): A business metric using a scale of 1-10 to help you measure your “word of mouth” growth for your business.
Review Aggregation: The process of collecting and displaying reviews from many different third-party review sites (like Google, Facebook, Yelp, etc.)
1st-party review: Customer comments, feedback, testimonials or any text given directly to you, the business.
3rd-party review: Customer comments written at online review sites like Google, Facebook, Yelp, Better Business Bureau, etc.
Net Promoter Score (NPS): A business metric using a scale of 1-10 to help you measure your “word of mouth” growth for your business.
Review Aggregation: The process of collecting and displaying reviews from many different third-party review sites (like Google, Facebook, Yelp, etc.)
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